Car wrapping services have been around for quite a while. Startups are diving into robot wrapping as a viable form of outdoor advertising. One recent instance is my company’s partnership with Serve Robotics to increase wildfire prevention.
Considering the recent growth in global outdoor advertising and the rising cost of online ads, there’s a growing possibility of autonomous robot controllers integrating with the outdoor advertising market. Also, as Alphabet rolls out Waymo in cities, the opportunity glares at advertising agencies looking to maximize their brand reach.
Advertising with AMRs is similar to other outdoor advertising campaigns. However, you might want to pay a little more attention to mobility, especially if you intend to use road-plying service robots.
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