Tery Spataro, MBA
Tery Spataro, MBA
is a digital marketing pioneer with 20 years providing strategies that
define the role digital and technology play with the brand and in the
life of the customer. She’s passionate about digital and technology’s
use to create a relationship between the brand and consumer. She’s
created strategies for brand promotion, product creation, innovation,
dashboards and apps, digital experiences in-store and out of home, and
environment.
Tery authored
Laundrygate: Strange Stories About the Future,
The Other Side of the Box, and
Sky Dreams.
Her articles include
Confluence: The Connected Human,
CES 2014: The Thoroughly Connected Human,
Humans at the Confluence of Technology and Environment,
The Women’s Internet History Project: Looking Back to Help Move Forward, and
A review of the options to avoid ‘showrooming’ and connect with
customers digitally when they are in-store.
Tery is Founder & President at Curiosity to Innovation, runsDaily Eats, and is
Affiliate Professor at Regis University.
She was previously Senior Consultant SVP Director at
Creative Realities;
Digital Strategy & Insights Director at
Orange Insights; US Director of Digital Accounts Services/Chicago Digital Lead
at Burson Marsteller; Planning Director/ IPG-Sandbox at
R/GA; Senior Strategist [VP}, Interactive Media at
Siegel+Gale; Senior Marketing Strategist at
Ignite Venture Partners; Senior Marketing Director at VB Cosmetics;
CMO-Co-Founder at ONtheEDGE;
Senior Consultant, New Business & Client Strategies
at Edelman; Senior Consultant [VP] – Strategy & Insights
at WPP;
Senior Marketing Consultant at Mind Arrays;
COO, Marketing and Sales at
Blue Dingo; CEO, Chief Creative Officer at Stir Associates;
and New Media Director at
Chapman Direct Advertising.
Tery earned her BFA in Liberal Arts at
Albertus Magnus College in 1986. She earned her MBA in Marketing
at Regis University in 2008.
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